About TotalTrainer
The TotalTrainer system goes well beyond the simple "calories-in, calorie-out" equation that is still the pervasive mentality in weight loss programs today. It's the first system that recognizes individual body chemistry – and understands that each person reacts differently to proteins, carbohydrates and fats (macronutrients) based on a large number of factors.
TotalTrainer is the world's first solution to apply advanced technology to make diet and exercise uniquely personal and effective. Developed over a six-year period with nearly $5 million dollars in development costs, TotalTrainer provides personalized exercise and nutrition guidance delivered via a combination of 24/7 online support and a personal metabolic coach. TotalTrainer leverages our exclusive Metabo-sense technology that ascertains each user's ideal diet "fuel formula" that works with their individual metabolism to ensure optimal results. This delivers the exact opposite of short-lived "weight loss" at the expense of the metabolism, but real, sustainable and lasting results; a healthy metabolism that's key to a lean and trim physique, and critical to overall health, wellness and disease prevention.
Along with this revolutionary proprietary subscription-based software, the company also has a proprietary Certified Metabolic Advisor (CMA) training course and certification, and an exclusive supplement line – giving practitioners and their clients all the tools and methodology to achieve optimal health and wellness in a manner that is integrated, holistic and personalized.
The TotalTrainer Management Team
Darin MacDonald, Chief Executive Officer View Profile 
The visionary behind TotalTrainer, Darin MacDonald has a unique background featuring an extensive and impressive resume that spans both the fitness and technology worlds. He has been involved in fitness training and nutrition for nearly 25 years. During this time, MacDonald has enjoyed tremendous personal success throughout his fitness pursuits, including competitive bodybuilding and top collegiate athletic programs. Additionally, he has helped many others succeed in achieving their fitness goals, by serving as personal trainer and nutrition counselor to top athletes and fitness champions.
MacDonald also has more than 20 years of experience in technology, and formerly led development and support efforts for eCommerce initiatives for Wachovia/Wells Fargo Bank. He is a Certified Sports Nutritionist and one of the industry's foremost experts on body chemistry, sports nutrition and supplementation. He is the father of the TotalTrainer Metabo-sense technology, which is the system's dynamic metabolic feedback engine that creates nutritional formulas uniquely customized to each user's metabolic requirements through biofeedback analysis.
Dr. Calvin Wilson II, Chief Medical OfficerView Profile
Dr. Wilson has practiced medicine for 25 years. He has certifications in gynecology, weight management and age management medicine. In addition, Dr. Wilson has been certified as a personal trainer in multiple organizations and has also been certified as a Strength and Conditioning Specialist. His patients include prominent business owners, professional athletes and well known entertainers. Dr. Wilson is the Chief Medical Officer of Wellness Management Concepts, a medical practice renowned for creating healthier patients by correcting wellness and hormonal imbalances. He is rated in the top ten providers nationally for pellet hormonal therapy and has been ranked in the top 5% of physicians nationwide in patient satisfaction. Dr. Wilson also serves as a consultant to one of the nation's leading MLM companies in the supplement/sports nutrition arena.
Dr. Wilson is frequently asked to speak on the topics of health, fitness, nutrition, and supplementation. He received his M.D. from the University of Pittsburgh School of Medicine and Post Graduate Training at Wright State University/Wright Patterson Air Force Medical Center in Dayton, Ohio.
Erin Lutz, Chief Marketing OfficerView Profile
Erin Lutz has an extensive career that spans both technology and fitness. She has more than 15 years of experience in public relations and marketing, having established one of the West Coast's most prestigious public relations and marketing firms dedicated to working with leading Fortune 500 companies in the launch of innovative technology solutions.
Lutz is also a two-time figure competition champion and has enjoyed training, competing and placing in top competitions both in the United States and Canada. Additionally, she has been an advisor and coach to many in both the competitive arena and in general health and wellness by creating custom nutrition, training and supplementation regimens to help them achieve their goals.
